What's New

Current economic conditions have increased the cost of capital required to support the reserves on the industry's term products. Carriers have addressed the issue by repricing or discontinuing term products, or reducing commissions.

Aviva is not immune to these conditions. As a result, they will roll out new term premiums effective July 19, 2009. Aviva remains committed to this market and is well positioned to reprice as needed to maintain financial strength while meeting consumers' needs for low-cost life insurance protection.

If your clients need annuities, you need to check out this list of seven well priced annuities that provide the right balance of benefits and commission. Includes a GWIB with 7% compounding roll-up!

Aviva is now offering the 2009 Term Series. Continuing their commitment to the Term market, they have relaxed the underwriting criteria for preferred classes and raised the term retention limits to $2 million.

West Coast life has improved TeleLife by adding the ability to utilize TeleLife for Universal Life cases.

Guarantee UL Solution, Aviva's new traditional universal life product, is approved for sale in California on both a qualified and non-qualified basis. Click here to review the original launch announcement.

If you have clients looking for term life insurance, North American's ADDvantage is a great way to help secure their financial future. Along with competitive rates, ADDvantage offers several riders to fit your clients' needs. If they're interested in getting something back, take a look at adding the Base Return of Premium rider. This rider pays a return of premium benefit after the fifth policy year, while it is in force, if the base policy terminates for any reason other than the death of the primary insured.

Effective March 16, 2009, West Coast will implement updates to the West Coast Life Focus Term Series product. Despite these adjustments, West Coast Life's term insurance prices remain among the most competitive in the industry. West Coast will continue to monitor their competitive position carefully to ensure that they will maintain a position of leadership in the term insurance arena. Read More...